02 9439 3399 tarena@bci.net.au

How to Sell my Florist Business?

SELLING A FLORIST BUSINESS

 

The emphasis of your business has to be the flowers!

Maximise the Value of Your Florist:

  1. Charge for every service. Time and product cost money
  2. Have a number  of well-priced suppliers.
  3. Buy what’s in season and flog it! Be creative with your purchasing.
  4. Use the best priced flowers as much as possible in all arrangements.
  5. Bargain the price with your suppliers. Remember, they need you as much as you need them!
  6. Diversify. Stock associated products to give yourself another income stream.
  7. Offer weekly specials.
  8. Up- sell.
  9. Alliances with other businesses can ensure a steady stream of business. Go out and form these unions.
  10. Have a website . Allowing customers to order online is cost effective in both terms of labour costs and ordering supplies.
  11. When special event days such as mothers day and valentines day come around, plan ahead. Have pre-made arrangements ready for sale, this is saves on labour costs during busy times.
  12. Sell un-arranged flowers.
  13. Stock a variety of price points.
  14. Focus on the profitable, not your dream of offering beautiful arrangements! Labour costs can be your downfall.
  15. Become a specialist for wedding arrangements.
  16. Promote promote promote!!

Selling Your Florist

  1. Location. Do you have a lot of passing foot traffic? Great locations can increase the price.
  2. Are you making good on-line sales?
  3. Is there any nearby competition?
  4. Do you have a high profile reputation?
  5. Do you have a strong history of profitability?
  6. Does your outlet present beautifully? Does a purchaser need to spend more money here?
  7. List all fixtures, fittings and equipment included in the purchase price.
  8. Hours of operation?
  9. List all suppliers.
  10. List all staff.
  11. What is your role in the business?
  12. Are all your books up to date?
  13. Ensure your operations and procedures manual is up to date.
  14. Offer the incoming purchaser a free training period.
  15. However beautiful your outlet looks, and how much you love it is irrelevant to a purchaser. They just want to know how much money they can make. Start planning now to increase sales / profits!

For more information about Selling Your Business

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They opted for BCI:

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Heidi Dening
Founder and M.D. - Jump Start

" I sold my business for the price, terms and hand-over that I wanted, and it was all because of Tony. His decades of experience and excellent people skills gave me confidence, reassurance and guidance throughout the entire process. He had ... "

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Bruce Sherlock
M.D. - Sherlock Consulting

"For 20 years plus I have seen the results of Tony’s business and the professional way he handles his clients….. He is a man of action and stands behind his words….. It’s nice to see and meet a person who is courteous, honest and willing to go the ... "

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Emily SALTER
Director - Fields of Beauty

" Tony, Thank you, for your commitment, professionalism, and dedication to selling my business . I could not have asked for a better broker to sell it! ... "

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Susanna Palmer
Director - PALMERBIZ

" If you are considering selling your business, don’t waste your time shopping around for a broker that doesn’t even understand business. Go straight to BCI Brokers and get the professional service that you deserve ... "

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Bill Lockett
Director, Franchise Systems Grp

"Tony puts the interests of his clients at the forefront. He takes a proactive approach to each project and helps his clients understand the reality of the situation. He knows what is required to get a positive result and has proved to be a longstanding colleague ... "

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Peter Davis
Pro. Services Franchisor

" I have worked with Tony over a number of years in different capacities, firstly as a Franchisor with Tony brokering the sale of a franchisee in our system and then as an advisor to our system. On all occasions I have found Tony to be well informed and ... "

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